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18 Years In, and More Optimistic Than Ever
Magnify Digital turns 18 this month. Looking back, it hasn’t been a journey so much as a theme park ride. Exhilarating highs. Gut-dropping lows. A few moments hanging upside down wondering why we got on board in the first place. Here are a few lessons I’ve learned along the way. 1. Good ideas need the right moment. People often say success comes down to a great idea or a great team. Both are essential. But timing may matter even more. In 2012, we introduced ALERT, our framewo
3 min read


Deloitte Just Made the Case for ScreenMiner.
I've read a lot of industry reports. Deloitte's 2026 Media & Entertainment Industry Outlook stopped me. Not because it was surprising. Because it was exact. Here's what they said about where competition in media has shifted: "What's urgent now in 2026 isn't the presence of tech media entrants; it's that the nature of the competition has fundamentally shifted. Content production and distribution matter, but quality engagement, audience data, and speed of innovation have become
3 min read


Magnify Digital Expands Audience Development Pilot with Key Partners
In a groundbreaking collaboration to equip Canadian producers with innovative technology and skills to drive viewership, the Canada Media...
2 min read


Audience & Impact! Webinar
Screen media producers have unprecedented opportunities to reach and build audiences. But it’s not easy. Driving awareness and...
1 min read
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