Magnify Digital turns 18 this month. Looking back, it hasn’t been a journey so much as a theme park ride. Exhilarating highs. Gut-dropping lows. A few moments hanging upside down wondering why we got on board in the first place. Here are a few lessons I’ve learned along the way. 1. Good ideas need the right moment. People often say success comes down to a great idea or a great team. Both are essential. But timing may matter even more. In 2012, we introduced ALERT, our framewo